Internal Cannibalization: – Product mix (revenue, profit, market share. growth/ decline) – Leads, forecasts – Analyst interest, PR – Support … More
Category: product management
Metrics for the Performance of Product Marketing Campaigns
– Engagement (user, sales, channel) – Response from competition – Brand awareness – Feedback from top management – Readiness to … More
Product Management tools for project management
In continuation to our last week’s discussion about lessons that project management can learn from product management, let us examine … More
Brilliant Results from Average People
“We get brilliant results from average people managing brilliant systems” – Fuijio Cho. ToyotaChairman. I read this quote on ‘Lean … More
What can Project Management learn from Product Management?
On a beautiful sunny Saturday morning, I sat down with my mentor Gustav Toppenberg at Starbucks for a talk. He … More
Top 10 Product Brochure Principles
In my 10 years of working for products companies, these are some of things that I have learned in designing … More
Sridhar Karnam 